Change Mission

As you step into the Change Zone, your world is in the process of change like never before. So, reenergize your dreams and recall your passion for starting with a companion who believes in your every vision. 

Change Environment

We are a companion to surround you with knowledge, process, psychic energy, and technology to raise your resilience through a change journey. 

Change Agents

We believe that change agents develop unique qualities to make change stories, and we seek such a change engagement with you. 

Change Initiatives

Change stories start with simple steps; an initiative, so we supply it with a rational mindset, the right people, and efficacious methods. 


Change Story



The passion for change took the step to establish Change Zone; a small and simple change agent with a mission to change the world.

In Practice ®

In Practice is the DNA, the core of training, coaching, and consultancy methodology of Change Zone. Read More

Change Therapy

Beginning of Corporate Therapy engagement with a leading pharmaceutical company, to facilitate a cultural change program.

The Award of Excellence

Successfully implementing and awarded ISO 9001 certification. Operation was small; however, excellence is a principle.

Mentoring Entrepreneurs

The In Practice approach resulted in several successful entrepreneurship success stories, along with partnership with association to training and coach entrepreneurs.

IACET Accredited Provider

The International Association of Continuous Education and Training (IACET) standards were implemented, successfully passing a rigorous auditing process to be the first IACET Approved Provider in the middle east.

Corporate Maturity

Engaging as a change agent with SMEs to implement A-Z corporate maturity services to institutionalize processes throughout the corporate functions, a step towards excellence and governance. Read More

Strategy Talent

A talent in strategy management shined to implement strategy-focused organizations initiatives for leading corporates and conducting voluntary workshops for businesses in strategy and Balanced Scorecards.

Innovation Pipeline

Introducing a roadmap of blue oceans services in training and coaching which contributed to the sustainability of growth. The roadmap has been implemented throughout the coming years.

Cloud Era

A roadmap launched to develop a cloud-based Training and Coaching ERP which successfully automated 90% of admin and 100% of learners’ processes by Q1-2020.

2020: Great-by-Choice

Great-by-choice is the booked authored by Jim Collins, with a subtitle: uncertainty, chaos, and luck – why some thrive despite them all – 10Xers.

Role-model of Resilience in Covid lock downs, proving practical agility, partnership with clients, commitment to excellence, fathership of work family, and thoughtful risk management. See 2020 Gratitude List



Enhancing sustainability and consolidating consistency of excellent execution among core and supportive processes.

Disruptions & Investment

The introduction of blue oceans which contribute to changing the world, and opening investment opportunities to scale up.


Scaling up Innovations

Consolidating launched innovations and scaling them up in practice to generate impact and business value.

Global Impact

Establishing network of partners constitutes of influential entities to spread the adoption of innovations around the world.


Core Ideology


A team of trustworthy individuals; disciplined, happy, engaged, and self-managed. A core team of passionate professionals.


We love to create new solutions for people’s emotional and organizational needs and to improve manners continuously.


We strive to embrace transperancy and to manage expectation and fulfill our commitments. we believe that this shal make a better world.


We embrace courage in pursuing new pathways, and to act freely when needed to stand for our principles


We express gratitude through sharing, compassion and unity. We love to make things happily and embrace a full life.


A family of passionate professionals: we love what we do, feel good doing it  happily together.


Team of Experts

Our expert team combining high education, practical experience and  change passion

Change Zone manages a network of experts change agents who combine high education through continual reading and researching, reflect on their knowledge by applying it on practice and reflect on their application of knowledge. One more important criteria, is their passion to share knowledge with people, their abundance mentality, and their motivation to make a positive change.

CEO & Founder

Amin Al Tal

Co-founder & OD Consultant

Ruba Jabri
Amin Al-Tal , MBA (Read more...)
 Master of Business Administration (MBA)- Hull University, UK.

 Recognized Coach by the Association of Coaching, UK.

 Team Leading Award – Institute of Leadership and Management ( ILM), Hull – UK

 Certificate in Communication and Assertiveness Skills, Hull University, UK

Certified ISO 9001 Lead Auditor.

 Certified Innovation Manager – German University.

 Cognitive behavioral therapy and play and Psychodrama therapy – Bana for
     psychological training and consulting, Amman.

BA in Computer Science, from PSUT – Jordan

Ruba Jabri , Msc (Read more...)
Master of Management, Hasselt University, Belgium

Recognized Coach by the Association of Coaching, UK.

Certified Project Management Professional (PMP)®.

Certified Lead Auditor for ISO OHSAS 18001.

Certified Lead Auditor ISO 9001.

Study skills, assertiveness for women, and communication skills – Hull University

BA in Computer Science, from PSUT – Jordan.


Story In Numbers

in Numbers

Corporate Journey

Years in Market

Change Agents


in Numbers

Training Journey


Customer Satisfaction


Training Word of Mouth



Copyrighted Innovations

Training Topics


Integrated Programs

in Numbers

Consulting Journey

Consulting Porjects

Served Industries


Word of Mouth Projects

Average Years of Engagements


Change Methodology Efficacy


Business Partners